Maria Farhadi
Terminow
Role: Design Director and Visual Designer
User Research, Interaction, Visual design, Prototyping & Testing
Overview
Our goal is to develop a user-friendly AR-based application for indoor navigation in airports, addressing the increasing need for efficient wayfinding, particularly for passengers on layovers, transits, and those with language or mobility barriers.
Our application utilizes augmented reality (AR) technology to provide real-time navigation assistance and information within airport indoor spaces.
The process
This project, focused on experimental technology, involved developing an AR indoor navigation application. After forming a dedicated team with my colleagues, we embarked on refining and advancing the project. Its innovative potential was acknowledged through the award of an innovation grant, leading to our selection for the prestigious NSF I-Corps Collaboration Program in collaboration with MIT for the summer of 2023.
Project Timeline
At Terminow, our vision is to make traveling more accessible and stress-free for people who love to explore the world.
Our mission is to generate an innovative idea and bring it to life by producing a final commercial video. Our task involves brainstorming and developing an innovative concept, which we will then showcase through a compelling promotional video.
User Persona
Mind Map
User Flow
The user flow helps us determine how users reach their goals and calculate positive and negative scenarios on the chosen path to reach the goal of our potential users. It allows us to identify weaknesses and fix them quickly.